• Sunflower Lecithin 1200mg Softgels

    Product Color:
    Brown
    1200 mg
    Phosphatidyl Choline
    NOW Sunflower Lecithin has phosphatidyl choline, the most abundant phospholipid in the cell membrane, where it plays a key role in cellular signaling and synaptic function.* NOW Sunflower Lecithin also naturally abounds in phosphatidyl inositol, phosphatidyl ethanolamine, and essential fatty acids. Lecithin in the diet aids in emulsifying fats, enabling them to be dispersed in water; and as a choline-containing phospholipid, its choline is easily absorbed and utilized by the body.* NOW Sunflower Lecithin Softgels are non-GMO and soy-free.

    Natural color variation may occur in this product.

  • Panax Ginseng

    Product Color:
    Beige
    For more than 2,000 years, the roots of panax plants have been valued in Chinese herbalism for their invigorating, adaptogenic, and tonic properties.* As a result of its long history of use, Panax ginseng has been studied extensively by modern scientists and it has been found to possess hundreds of compounds, including ginsenosides, phenolics, and saccharides that contribute to its biological activity.

    Natural color variation may occur in this product.

  • Iron 18 mg Veg Capsules

    Product Color:
    Green w/Speckles
    Ferrochel Iron Bisglycinate
    Gentle & Non-Constipating*
    Iron is an essential mineral that plays central roles in energy production, immune system function, and neurological health.* Iron is an essential component of hemoglobin, a molecule that transports oxygen to the cells of the body, and myoglobin, which binds oxygen used in muscle tissues.* NOW uses Ferrochel Iron Bisglycinate, which has clinically demonstrated superior absorption and is well tolerated because it is gentle and non-constipating.*

    Ferrochel and the Albion Gold Medallion design are trademarks of Albion Laboratories, Inc.

    Natural color variations may occur in this product.

  • Flush-Free Niacin 250 mg Veg Capsules

    Product Color:
    Off White
    Niacin (vitamin B-3) is an essential B-complex vitamin. Flush-free niacin contains inositol hexanicotinate, a form of niacin that consists of six molecules of niacin linked to a single inositol molecule. It is slowly broken down in the body to yield free niacin and inositol. This gradual release of niacin allows for true niacin activity without the characteristic niacin flush that many people cannot tolerate.

    Natural color variation may occur in this product.

  • Cod Liver Oil, Extra Strength 1,000 mg Softgels

    Product Color:
    Orange
    Vitamin A & D-3, EPA, DHA
    NOW Cod Liver Oil abounds in omega-3 fatty acids, EPA (eicosapentaenoic acid) and DHA (docosahexaenoic acid). It is also an excellent source of vitamins A and D-3. Cod liver oil has a long history of traditional use for the support of overall health and well-being.*

    The cod liver oil used in this softgel is manufactured under strict quality control standards. It is tested to be free of potentially harmful levels of contaminants such as PCBs, dioxins, mercury and other heavy metals.

    From the FDA: “Supportive but not conclusive research shows that consumption of EPA and DHA omega-3 fatty acids may reduce the risk of coronary heart disease.”

    This extra strength product has more cod liver oil (1,000 mg per softgel) than our cod liver oil 650 mg softgel product.

    Natural color variation may occur in this product.

  • BerryDophilus Kids Chewables

    Product Color:
    Purple w/Speckles
    2 Billion CFU
    10 Probiotic Strains
    Immune System Support*
    NOW BerryDophilus provides 2 billion CFU from a combination of 10 clinically validated probiotic bacterial strains designed to support gastrointestinal health and healthy immune system function.* Healthy intestinal flora also helps to create a favorable environment for the absorption of nutrients.* BerryDophilus can be used by both adults and children. Sweetened with xylitol, BerryDophilus won’t harm teeth and it tastes great.

    The probiotic strains in this product have been identity-verified using DNA fingerprinting technology.

  • Selenium 200 mcg Veg Capsules

    Product Color:
    Beige w/Speckles
    Yeast Free
    Selenium is an essential trace mineral that is found naturally in Brazil nuts, organ meats, seafood, and wheat germ.

    Natural color variation may occur in this product.

  • Pantothenic Acid 500 mg Veg Capsules

    Product Color:
    Off White
    Vitamin B-5
    Pantothenic Acid (Vitamin B-5) is a member of the B-complex family of vitamins and is found in nearly every living cell as a component of coenzyme A (CoA).* CoA is essential for the generation of energy from fat, carbohydrate, and protein.* It also plays a critical role in many biosynthetic reactions as well, being necessary for the production of fats, cholesterol, neurotransmitters, red blood cells, and adrenal secretions.* As such, pantothenic acid is vital for countless cell functions and the maintenance of healthy cellular metabolism.*

    Natural color variation may occur in this product.

  • Gymnema Sylvestre

    Product Color:
    Green
    400 mg
    Promotes Healthy Pancreatic Function*
    Gymnema sylvestre is an herb that has been used traditionally in India for centuries. Modern research has shown that this herb may help to support healthy glucose metabolism through its ability to promote healthy pancreatic function.* In addition, gymnema exhibits potent free-radical scavenging properties.* NOW Gymnema Sylvestre Extract is standardized to gymnemic acids, which are the compounds that have been identified as its bioactive constituents.*

    Natural color variation may occur in this product.

  • CoQ10 30mg

    Product Color:
    Amber
    Supports Heart Function*
    Cellular Energy Production*
    Coenzyme Q10 (CoQ10) is a vitamin-like compound that plays a central role in cellular energy production.* CoQ10 is found throughout the body, but is especially concentrated in the heart, liver, and kidney and production has been found to decline with age. CoQ10 works as a potent free radical scavenger in cell membranes, as well as within blood vessels.* Years of scientific research have shown that CoQ10 helps to maintain a healthy heart and vascular system.*

    NOW CoQ10 is pharmaceutical grade. NOW CoQ10 products contain only the all-trans form of CoQ10 produced by fermentation.

    Natural color variation may occur in this product.

  • Calcium & Magnesium Tablets

    Product Color:
    Off White
    High in Calcium & Magnesium
    2:1 Ratio
    NOW Calcium & Magnesium combines two essential minerals that work together to maintain several critical physiological processes.* They are both necessary for normal neural, muscular, and blood vessel function, as well as for the maintenance of proper bodily fluid balance.* Calcium and magnesium also support the formation and maintenance of a healthy skeleton.*

    Natural color variation may occur in this product.

  • Vitamin C-1000 Veg Capsules

    Product Color:
    Tan
    Antioxidant & Collagen Support*
    With 100 mg of Bioflavonoids
    Vitamin C is a water soluble nutrient well known for its vital role in the immune system.* Vitamin C is also necessary for the production of collagen (a structural protein in connective tissue) and is therefore important for skin, bone, and joint health.* Vitamin C is needed for amino acid metabolism, neurotransmitter synthesis, and the utilization of many nutrients, such as folic acid and iron.* It is also a highly effective antioxidant that can help maintain healthy tissues by neutralizing free radicals generated during normal metabolism and exposure to environmental stressors.* This product includes bioflavonoids, which work synergistically to support vitamin C utilization.*

    Natural color variation may occur in this product.

  • Apple Cider Vinegar 450mg

    Product Color:
    Off White
    Apple Cider Vinegar is derived from the natural fermentation of sweet apple cider. Vinegar has been used worldwide for more than 2000 years for various culinary purposes. More recently, it has been recognized for its acidic properties.

    Natural color variation may occur in this product.

  • Passion Flower

    Product Color:
    Brown
    Standardized 3.5% Extract
    Supports a Calm Mood*
    Passion flower (Passiflora incarnata) has been used for centuries by Native North and South Americans to promote a calm mood.* More recent scientific studies have indicated that certain constituents of passion flower may offer temporary relief from nervousness and typical everyday stress.* Passion flower extracts have been shown to aid in relaxation, and to alleviate occasional, but minor tenseness and restlessness.*

    Natural color variation may occur in this product.

  • Iron Complex Caps Veg Capsules

    Product Color:
    Green w/Speckles
    Ferrochel Iron Bisglycinate
    Gentle & Non-Constipating*
    NOW Iron Complex is a unique blend of Ferrochel Iron (a bioavailable form of iron) and its important co-nutrients combined with complementary botanicals. Iron is a mineral required for the formation of hemoglobin, a molecule that transports oxygen to the cells throughout the body in red blood cells.* Vitamin B-12 and folate are necessary for red blood cell production, while vitamin C is known to enhance iron absorption from the GI tract.* This vegetarian formula is well-tolerated and non-constipating and has been designed to maximize iron absorption and utilization by the body.*

    Natural color variation may occur in this product.

  • Niacin 500 mg Veg Capsules

    Product Color:
    Off White
    Vitamin B-3
    Niacin (Vitamin B-3) is an essential B-group vitamin necessary for good health.*

    Natural color variation may occur in this product.

  • Echinacea

    Product Color:
    Tan
    Purpurea Root
    Echinacea (purple coneflower) was once widely used by Native Americans and is now used by millions of consumers worldwide. This product utilizes the whole echinacea root, which has all of its natural components in the amounts found in nature.

    Natural color variation may occur in this product.

  • Calcium & Magnesium Powder

    Product Color:
    Off White
    Citrate Powder with Vitamin D3
    1:1 Mineral Ratio
    Enhanced Mixability
    NOW Calcium & Magnesium Citrate Powder with Vitamin D3 is an optimal bone structure support formula designed by NOW’s certified nutritionists.* It contains key nutrients that play essential roles in bone metabolism.* The citrate forms of calcium and magnesium are highly absorbable and support not only strong bones and teeth but muscle and nerve function as well.* Vitamin D3 is included to complement calcium and magnesium and its role in the maintenance of mineral homeostasis and bone structure.*

    Natural color variation may occur in this product.

    This product is sold by weight not volume.

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